STEVE’S ICE CREAM
Steve’s Ice Cream has been making premium ice cream with unexpected flavors and quality ingredients since 1973. This year they decided to relaunch their brand with new packaging, an updated message, a new site, and a summer pop up event with the ICA in Boston.
During this rebranding, I managed maintenance on the previous site, the new site design phase and the first half of the development phase. I worked with internal and externals partners to recreate Steve’s digital brand and to ensure everything was ready to be launched along with the pop-up event in June 2019.
